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Corevalue offers a series of services which are sequential and modular, therefore a company may dictate the pace of change within their own company, by migrating sequentially from one Corevalue Module to the next or by deciding to periodically purchase one module of service to benchmark or integrate with any existing process currently underway within the enterprise.
Based on over 12 years experience in the national and international B2B service sector, the following Corevalue modules have been developed, and are currently being used among companies primarily in the financial, telecommunications professional services and media sectors:
Competitor analysis:
We can all get too close to the wood to see the trees sometimes, and a periodic view through objective eyes, can often bring a company back to its true vision and lend increased certainty to the future.
This module offers a periodic on/offline competitor audit - by market sector , by product offering, and by quality of integrated communications/ perceptual mapping.
Integrated online/offline Communications Content Audit and Brand review:
In most companies, the online strategy is an add-on to the existing off-line strategy applying to the company’s PR, Print and TV/Radio communications. This can often lead to dislocation, fragmented messages, missed opportunities, and an underutilisation of both corporate and agency talent. This module indicates to the company how to more fully integrate content management, communications and brand consistency across all media.
The Corevalue methodology is informed by emerging e-legislation and experienced organizational knowledge; and leads to internal corporate clarity and realistic expectations, an ongoing shared relationship among the agencies employed by the client, and continuous improvement against agreed measurement criteria.
The facilitation of Outsourced relationships:
Outsourced relationships can often suffer as a result of an incomplete or inconsistent brief which blurs the individual responsibilities, ownership’s, and finances in the relationship. The Corevalue methodology works to create shared understanding, supportive processes and clearly understood goals supported by realistic Service level Agreements.
Process Evaluation, cost trapping, value identification and E-business strategic development:
Mapping the internal processes of the company and focussing on those which incur most cost or can offer relevant customer value add, can often spotlight areas of e-business opportunity for the company to exploit. The Corevalue methodology is based on Value Analysis techniques and experience in process redesign in technical environments, and forms the bedrock of a shared corporate understanding across all departments.
Internal and External marketing of Change:
The process of change in any enterprise is a people driven rather than technology driven experience.
A business knowledge of the changing regulatory environment, Consistency and clarity in communications, involvement and the facilitation of corporate learning are some of the key Corevalue components in the facilitation of positive change and the progress towards a shared vision.
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